Healthcare Communication⁴ Communication that works

Our Healthcare Communications team supports life science companies and public health institutions in the positioning, communication and marketing of healthcare brands in the areas of prescription (Rx) and non-prescription (OTC) medicines, medical devices, cosmetics and nutrition.

Whenever we start assessing a client’s requirements – whether that involves launching a new product or positioning a company – we conduct a thorough analysis of the basics before we turn to strategy development.

To this end, our experts analyze the positions of relevant interest groups, the legal framework, local conditions and the respective market situation.

In close consultation with stakeholders relevant to the company, we then develop comprehensive strategies with effective online and offline communication measures that convince both healthcare professionals and the general public and strengthen the presence of healthcare offerings on the market.