Employer Branding14 Turning an employer into a brand

To create an employer brand, you need a well-founded, clear position and strong differentiation. These provide direction and let people bond with the brand. We help to unpack the uniqueness of every company and express it as an authentic, distinctive employer promise

The focus is on developing the employer’s positioning and identifying a differentiated employer branding strategy, then rolling out a consistent and authentic employee & brand experience.

What we offer

Employer branding

  • Employer branding strategy
  • Competition and target group analysis 
  • Employer value proposition
  • Employer identity & employer brand
  • Corporate anchor points and initiatives
  • Creative concept/employer brand experience
  • Monitoring & reputation management

Recruitment marketing

  • Candidate experience design & management
  • Positioning and recruitment campaigns
  • Recruitment marketing strategy
  • Social media & content marketing strategy
  • Job vacancies and application process
  • Careers website